Small Town News


Launch party set for geotourism website

Sedona Red Rock News of Sedona, Arizona

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A celebration to launch the Sedona Verde Valley geotourism website is being planned for Thursday, Nov. 12, from 6 to 8 p.m. at the Blazin' M Ranch, 1875 Mabery Ranch Road in Cottonwood.

Toast to Tourism commemorates this much-anticipated partnership devoted to promoting sustainable and quality tourism. There will be light refreshments and entertainment by the Jerome Ukulele Orchestra, the Blazin' M Band and Tres Rios Chicas. Tickets are free but an RSVP is required due to limited seating. RSVP to the Cottonwood Chamber of Commerce at 634-7593.

Travelers seeking unspoiled places and culturally authentic experiences now have a valuable new resource in a comprehensive geotourism website for the Sedona Verde Valley region. The landmark project has taken two years to plan and execute and is a historically significant asset for everyone who visits or lives in the region.

Residents and visitors may continue to nominate new sites, events and special places for the website, which will be constantly changing.

Locals have been asked, "What is so special about your place?" We want to know because, "The best travel advice comes from the people who live there." This has created the content for this site celebrating everything special about the Verde Valley.

The geotourism website highlights the spectacular landscapes and diverse people of north-central Arizona. It is designed to showcase to local, national and international audiences the natural, cultural and historic attractions that define the region. Camp Verde, Clarkdale, Cottonwood, Jerome, Sedona and the Yavapai-Apache Nation are all a part of this project.

The launch party begins with a champagne toast and a brief presentation. The keynote speaker is James Dion, director of Tourism Programs, Maps Division for National Geographic Society. Then, the festivities continue with appetizers, cash bar and entertainment. All sites and attractions that were nominated and are now on the website are invited to attend and receive their certificate of participation from the National Geographic Society.

National Geographic's acclaimed mapmaking and sustainable tourism expertise helped produce the geotourism website, working alongside Verde Valley chambers of commerce and local business and municipal leaders.

The Sedona Verde Valley Geotourism website:

Is one of only 22 geotourism programs worldwide

Showcases many of the 283 man-made and natural sites nominated by local residents

Is a resource designed to improve local, rural economic development

Provides access to a niche national market of geotourists

Will grow with the addition of hundreds of more site nominations and events throughout the year

Highlights the resources of the region encompassing a major portion of North Central Arizona

Provides a long-term resource for promoting Sedona and the Verde Valley to the nation and the world

The National Geographic Society has worked with community-based alliances to develop similar websites in other regions around the world.

Copyright 2015 Sedona Red Rock News, Sedona, Arizona. All Rights Reserved. This content, including derivations, may not be stored or distributed in any manner, disseminated, published, broadcast, rewritten or reproduced without express, written consent from SmallTownPapers, Inc.

Original Publication Date: November 4, 2015

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